Sales
Mahindra Car Sales Report August 2025 – Scorpio, Bolero, XUV700, Thar & More
Yash Suthar
September 16, 2025· 5 min read
Mahindra recorded total sales of 39,399 units in August 2025, registering a 9% YoY decline compared to 43,277 units in August 2024. On a MoM basis, sales also fell by 21% against July 2025. While some models like Bolero and Thar posted growth, major sellers such as Scorpio and XUV700 dragged the overall numbers down.
📊 Mahindra August 2025 Sales Performance
| Model | Aug 25 | Aug 24 | Growth % YoY | Aug 25 | Jul 25 | Growth % MoM |
|---|---|---|---|---|---|---|
| Scorpio | 9,840 | 13,787 | -29% | 9,840 | 13,747 | -28% |
| Bolero | 8,109 | 6,494 | 25% | 8,109 | 7,513 | 8% |
| XUV 700 | 4,956 | 9,007 | -45% | 4,956 | 7,054 | -30% |
| Thar | 6,997 | 4,268 | 64% | 6,997 | 9,845 | -29% |
| XUV 3X0 | 5,521 | 9,000 | -39% | 5,521 | 7,238 | -24% |
| XUV 400 | 66 | 713 | -91% | 66 | 290 | -77% |
| BE 6 | 1,551 | 0 | – | 1,551 | 1,546 | 0% |
| XEV 9e | 2,313 | 0 | – | 2,313 | 2,462 | -6% |
| Marazzo | 46 | 8 | 475% | 46 | 176 | -74% |
| Total | 39,399 | 43,277 | -9% | 39,399 | 49,871 | -21% |
🔎 Key Insights
- Scorpio continues to be Mahindra’s best-seller but fell sharply (-29% YoY, -28% MoM).
- Bolero showed resilience with 25% YoY growth and an 8% MoM rise, strengthening its rural market dominance.
- XUV700 reported a steep decline (-45% YoY), indicating cooling demand amid competition.
- Thar grew strongly YoY (64%) but dropped MoM due to supply-side adjustments.
- XUV 3X0 and XUV400 both posted sharp declines, with XUV400 slipping by 91% YoY.
- New models BE 6 and XEV 9e added fresh numbers but remain niche players for now.
- Marazzo posted 475% YoY growth, though on a very low base, while falling MoM.
📌 Conclusion
Mahindra’s August 2025 performance reflects mixed results – while Bolero and Thar delivered positive momentum, high-volume models like Scorpio and XUV700 pulled down overall sales. With BE 6 and XEV 9e entering the charts, Mahindra is gradually expanding its EV and future-ready lineup, but recovery in its core SUV range will be critical in the coming months.